Challenge//

Create a brand cohesion across all platforms for all coaches

Solution//

The Fidelitas team had to create a brand that reflect the culture of church leadership. The client needed something simple that would engage the audience and entice the eye as a recognizable brand. Simple isn’t synonymous with easy and it took a process to navigate the best approach. The clean 45% angle lines help navigate the eye to specific content for the brand and has been the focal point for its visual language. Intentional Churches had tripled their church leadership once the website was built and are continuing to grow.