What The Zero-Click Debate Means For Your SEO Strategy

For those of you that don’t regularly engage in #SEOTwitter, you might have missed SparkToro Founder (and regular Lion’s Share Marketing Podcast Guest) Rand Fishkin’s report that only 35% of all Google searches result in a click of any kind. Join Michael and grab some [...]

New Marketing Channel? Ask These Five Questions First

If you've spent any time in #MarketingTwitter, #DTCTwitter, or other marketing circles lately, you're probably battling FOMO with the latest invite-only app, dispo. (If you've got an iPhone and are still waiting on a Clubhouse invite, just comment on this post and [...]

By |2021-03-18T13:10:26-07:00February 19th, 2021|Leadership, Marketing, Marketing Help|0 Comments

Top 10 Mistakes Amazon Sellers are Making in 2019

E-commerce is an incredibly lucrative industry nowadays, as more and more consumers transition from shopping at brick-and-mortar stores to making purchases online. Amazon, the eighth-largest United States corporation in terms of total revenue, is an obvious choice for vendors looking [...]

By |2019-03-04T10:27:43-08:00January 28th, 2019|Advertising, Marketing, Marketing Help, Retail|0 Comments

15 Conversion Killers That Will Stop Leads Dead in Their Tracks

Every marketing leader understands the frustrating moment when every aspect of a campaign seems to be set up for success, but the conversions still aren’t coming through. Even the savviest PPC and affiliate marketing campaigns can face eCommerce sites and [...]

By |2017-05-18T13:34:49-07:00May 11th, 2017|ecommerce, Marketing, Marketing Help|0 Comments